The elective subject Social Customer Relationship Management delves into a specific application area of inter-company information systems. In the module, students learn about the concept, current research topics, the underlying system technology and basic configuration and integration options in selected systems under laboratory conditions. The course content is applied and deepened via independent project work.
The course is unlocked from 20.04.2024.
- Trainer/in: Olaf Reinhold
Semester: ST 2024